COD WARZONE

ACTIVISION – CALL OF DUTY

ACTIVISION
(Social) Brand Strategy, Content Creation, Influencer Marketing, Media Distribution

OUR MISSION

To celebrate the release of the new Call of Duty Warzone maps, we were approached by Activision to promote the expansion of the much loved Warzone Battle Royale series.

As everyone knows, professional footballers are big players in online gamin. Most of them are extremely excited to participate in 433’s campaign for the upcoming releases, to provide great original content for our loyal football community.

THE FOOTBALL LIFESTYLE

We reached into our extensive portfolio of professional footballers and for the very first and second time on the global stage, we launched the ultimate Football Call of Duty: Warzone Tournament.

WARZONE & WARZONE 2.0

In an action-packed match, the Battle Royale, hosted by 433 and Wannahaves, saw Europe’s brightest and best players bring their squads to the fight, seeking victory.

Amongst the competitors were: Ronaldo Nazario, James Rodriguez, Lucas Paqueta, Joao Felix, and many more, all battling it out for a chance to win the highly coveted crown and in the second tournament a unique Trophy made by GASSAN, a famous diamond merchant from Amsterdam.

A WARZONE where new friendships are formed.

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INSPIRATIONAL VIDEOS
1 M+
TOTAL IMPRESSIONS
1 %
STORY COMPLETION RATE
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UNIQUE GIVEaways with neymar